Google Maps Help You Promote Your Business

How Google maps help you promote your business

Google Maps is getting more and more a prominent role in online marketing The use of Google maps to promote your business is absolutely one of the most interesting marketing tools nowadays Maybe you noticed that for certain keywords Google is now showing a map on top of the search results. Everyone doing online marketing will agree that getting a top position in the organic search results will improve your business impressively.

But how can you obtain a possition in the Google local business results?

Start by creating an acount on Google Places. Add keywords to the description a be sure to fill in all the forms Also the opening hours, images and payment methods are effecting your ranks. Take your time and create a profile that is completed for 100%. What is very important is to have the same business name, address and phone numbers on your website.

Unfortunately registering your business with Google Places is not enough. Only 7 to 10 business listings are shown in the search results. You need be sure to have a website that is indexed and ranked well by Google. Build links, write good content and pay attention to on page SEO factors, like meta descriptions, keyword richt titles, h1 tags.

I'll give you some tricks to rank in Google local:

Link to a specific landing page, not to the home page. Create a landing page with good content containing local phrases. Spend time in writing a good Google maps description of about 200 characters. Make sure this description represents the content on the specific landing page very well. This description will not only help you getting ranked, but also helps you to sell your business. Pick 5 categories and be sure to pick categories that have a lot of search actions. You can also suggest a new category to Google. Add pictures and videos to your business. Google will oftenly include this image in the Google Maps. Use the “Additional Details” field to write more about your business. Write there about your products or services.

Just like ordinary online marketing, the key to success is link building. Be sure to have citations on other websites. Get listed in Google map directories. New internet directories become more popular, like Business directory on the World map. Also get listed in yellow pages like Superpages and business.com. Try linking to websites that already rank well in local search listings. Ask them for link exchange. Ask for reviews.